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I work with companies on storytelling and creating investor pitch decks ahead of fundraising
I get involved whenever there is a need. It might be right at the start when the pitch deck is being put together, or it might be honing storytelling and delivery just days before investor conversations are due to begin.
The issue for many founders is that they are overwhelmed by the size of their story. What stays out of a pitch is just as important as what goes in. You need to keep the noise down and focus on what really matters; in my experience this can be something founders struggle to do.
Pitching to an angel or a VC is also very different to selling to a customer … the investor needs to understand what you do, but they don’t need the playbook. They need to buy your vision and to feel the same way about the opportunity as you do.
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